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Elegant Berry Bros. & Rudd Bar Opens at the Royal Albert Hall

30 October, 2012

One of the UK’s most treasured and iconic venues, the Royal Albert Hall, is delighted to announce the opening of its new bar in partnership with Britain’s oldest wine and spirit merchant, established in the 17th century, Berry Bros. & Rudd. The elegant and sophisticated Berry Bros. & Rudd No.3 Bar offers guests chic glamour and a distinctive experience in the iconic splendour of the world famous performance venue.

With a relaxed and convivial ambience, the bar specialises in a great selection of Berry Bros. & Rudd wines and spirits as well as an excellent list of No. 3 Gin and classic cocktails which will be available to the Hall’s annual 1.5 million visitors. The menu, from the Hall’s in-house caterers “rhubarb” features delicious food including sharing boards of Spanish charcuterie and Hamish Johnston cheese, freshly handmade salads, smoked salmon blinis and wholesome sandwiches. “rhubarb” will manage the daily operations in the bar whilst ensuring that the quality and service is always excellent.

As a charity, the Hall seeks to advance the world famous Grade 1 listed building and provide maximum public benefit and this contemporary yet classic public bar, in one of its renovated downstairs foyers, contributes to its continued improvement for future generations.

Jasper Hope, Chief Operating Officer at the Royal Albert Hall, said “The Royal Albert Hall prides itself upon working with exclusive partners who complement our world class brand. Finding partners who share a rich history and a contemporary approach is always challenging but in Berry Bros. & Rudd we have a perfect match. I am delighted with the results of this newly renovated bar – another beautiful space providing the best in visitor experiences for anyone enjoying a performance on the world’s most famous stage.”

Simon Berry, Chairman at Berry Bros. & Rudd, said “We were surprised and delighted when we were invited by the management of the Royal Albert Hall to open a bar. We have been supplying the Hall with its wine for 18 months or so as well as a few of our spirits, including No. 3 Gin, and the King’s Ginger liqueur had also been selected to go into their bars and restaurants. The relationship fits very well and the bar is not only a bar, but one of the iconic Arena bars. Whatever your taste in music or entertainment, I am sure that we can satisfy your taste for something to drink.”

Over 314 years ago, Berry Bros. & Rudd opened its shop at 3 St James’s Street, opposite St James’s Palace, where it still stands today. Members of the Berry and Rudd families continue to own and manage the family-run wine merchant, providing the closest link between those make the wine and those who drink it.

Located on the Basement level, the Berry Bros. & Rudd No.3 Bar offers food and drinks two hours before every performance, in the interval and for select concerts the bar will also be open post-show.

-ENDS-


Note to Editor:
Should you require further information, please contact Sean Carrigan on 020 7959 0531/seanc@royalalberthall.com or Sophie Aghdami on 020 7959 0612/ sophiea@royalalberthall.com 

For Berry Bros. & Rudd, please contact Vicky Williams on 01256 340140/ Vicky.Williams@bbr.com 


Royal Albert Hall

The Royal Albert Hall is the world’s most famous stage. Its breath-taking auditorium hosts over 370 shows a year by the world’s greatest artists. The magical atmosphere combined with inspired artists creates legendary events.  Opened in 1871 as part of Prince Albert’s vision for a centre for the Arts and
Sciences, and a registered charity operating without public funding, it remains true to his founding ambitions within a modern context.

Extending the brand with over 120 events outside the auditorium, the Hall has broadened its appeal to younger, diverse audiences whilst still engaging its existing customers.   It actively works as an arts promoter and engages with partners to ensure that the events and performances inside its building create a platform offering access, education and opportunity in the arts.  It works extensively with schools and young people through its Education programme, reaching over 100,000 participants each year.

For more information please visit  www.royalalberthall.com/ www.facebook.com/royalalberthall/ http://life.royalalberthall.com 
Registered charity no: 254543

Berry Bros. & Rudd

Berry’s has shops in Hong Kong and Basingstoke, as well as a business in Japan and duty free presence in Dubai. Berry’s range comprises over 3,000 wines and services include The Wine Club, The Cellar Plan, Fine & Rare Wine Advice, comprehensive Wine Tastings, Fine Dining and Wine School. The cellars and Pickering Place are available for corporate entertaining, cocktail parties and wine tastings.

A supplier to the Royal Family since the reign of King George III, historic customers have included Lord Byron, William Pitt the Younger and the Aga Khan.

Berrys’ award-winning website www.bbr.com is a one-stop shop online and includes expert advice from Berrys’ own wine advisors.
For further discussion on this and other topics with Berrys’ experts please visit Berry’s’ Wine Blog.
To keep up-to-date with the latest wine news from Berrys as it happens, follow @berrybrosrudd on Twitter. It only takes a few seconds and it’s free. Become a fan of Berrys on Facebook at www.facebook.com/berryswine.

Contact Us

For press enquiries, please contact:

Press Executive

Rick Burin
rickb@royalalberthall.com
020 7959 0531

Marketing Executive

Ellen Morgan ellenm@royalalberthall.com
020 7959 0500 Ext 3004

Senior Marketing and Press Manager

Jessica Silvester
jessicas@royalalberthall.com
020 7959 0510

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