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Royal Albert Hall selects Samsung as its official screen supplier

23 August, 2012


Samsung’s SMART 3D Full HD LED TVs and display monitors are set to add a new dimension to the Hall’s audience and performer experience

23 August 2012, London UK – Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, has been chosen by the Royal Albert Hall, one of the world’s leading entertainment venues and Superbrands, to be its official screen supplier in an exclusive two-year deal.

The world famous Hall is introducing these digital screens as part of its commitment to continued improvement for future generations and providing maximum public benefit.  Positioned front of house and backstage the screens will add a valuable dimension to the audience and performer experience by providing vital visitor information throughout the day as well as footage from the shows during events.

Graham Long, Vice President Corporate Sales & IT Solutions, Samsung UK & Ireland said: “This new partnership is testament to Samsung’s strength in display technology. Through our leading-edge products we are set to improve the viewing experience for audiences at the world’s most famous stage, as well as providing performers with the technology to support them on stage.”

Michelle Aland, Head of Sponsorship and Corporate Partnerships at the Royal Albert Hall said: “We are delighted to announce our affiliation with Samsung Electronics. As a world leader in digital technology they were the obvious choice as the Hall always looks to provide a first-class experience to our customers. We expect, as with all strong partnerships, the relationship will grow and prosper in time with more exciting advancements for our mutual customers.”

The Samsung products now installed at Royal Albert Hall include:
• 24 x 22-inch LCD Monitors (LT22A300EW) – positioned back of house – the monitors deliver versatile connectivity, vivid images and excellent sound through Dolby Digital Plus
• 4 x  UE46 Large Format Displays  – two at Door 12 and two at Door 6 – these eco-friendly screens feature a super slim bezel, crystal clear resolution, superior readability and also have a built-in media player
• 1 x 40-inch D6530 Series 6 SMART 3D Full HD LED TV and 1 x 46-inch D6100 Series 6 SMART 3D Full HD LED TV – both positioned back of house – these televisions features a host of intuitive and interactive features including the most advanced 3D imaging technology, Ultra Clear Panel, Clear Motion Rate 400 and Wide Colour Enhancer Plus to deliver the ultimate visual experience.

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About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143.1 billion. Employing approximately 222,000 people in 205 offices across 71 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world’s most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit

About Royal Albert Hall

The Royal Albert Hall is the world’s most famous stage. Its breath-taking auditorium hosts over 370 shows a year by the world’s greatest artists. The magical atmosphere combined with inspired artists creates legendary events.  Opened in 1871 as part of Prince Albert’s vision for a centre for the Arts and Sciences, and a registered charity operating without public funding, it remains true to his founding ambitions within a modern context.

Extending the brand with over 120 events outside the auditorium, the Hall has broadened its appeal to younger, diverse audiences whilst still engaging its existing customers.   It actively works as an arts promoter and engages with partners to ensure that the events and performances inside its building create a platform offering access, education and opportunity in the arts.  It works extensively with schools and young people through its Education programme, reaching over 30,000 participants each year.
Registered charity no: 254543

For more information please visit or contact:
Sean Carrigan - 020 7959 0531,
Julia Holder - 020 7959 0512,

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